Marshalls
– Paving the Way for the Future

Since the 1890s, Marshalls has been shaping the UK’s built environment, supplying iconic landmarks with industry-leading hard landscaping, building, and roofing solutions. With a reputation for technical expertise and a legacy of innovation, the brand is committed to creating better spaces that meet the ever-evolving expectations of both domestic and commercial audiences- where sustainability, creativity, and value take centre stage.

Challenge

How can Marshalls continue to lead the market by inspiring innovation and influencing their product development strategy across short, medium, and long-term horizons?

 
 
  • Trend Forecasting

    Colour prediction

    Long range forecasting

  • Innovation roadmap

    Future spaces

    Transformation

 

To fuel Marshalls’ ambition, we developed a series of trend and insight reports designed to shape their innovation roadmap. These reports guide everything from incremental enhancements to their current range to visionary concepts that reimagine the spaces of tomorrow.

By identifying emerging consumer needs, market shifts, and technological advancements, we provided Marshalls with strategic foresight that supports innovation planning up to a decade ahead. This work didn’t just stay behind closed doors—our insights were distilled into a bespoke report crafted to inspire external audiences, positioning Marshalls as thought leaders at the forefront of the industry.

Results

Armed with a clear, future-focused strategy, Marshalls continues to pioneer solutions that balance immediate opportunities with long-term aspirations. This forward-thinking approach cements their role as innovators, setting the benchmark for sustainable, creative, and impactful design.

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